Stop Relying on Gurus

There are so many other options to learn from.

Original picture of Author.

The other day, I was talking to my parents while on a road trip to see some family.​

We were chatting about college, work, and me possibly going for a master’s degree once I finish my bachelor’s next year.​

And it got me thinking:

“Maybe I should go for a master’s. I do enjoy marketing a lot. And it’d help me get a better job or build a better business later on.”

And so, I messaged one of my cousins who was pursuing an MBA as of right now, to ask her how it was going.​

Know what she said?​

“It’s great, but tbh I went into it because getting a job with a bachelor’s degree alone is almost impossibleeee. Plus, it gives me a chance to learn more and get a better job later.”​

And, honestly, I agree.​

I don’t know about some of you, but I’ve learned like 1,000 times more in college than I did taking online courses.​

While online courses are great, a good portion of the time, they aren’t the full story and are just a watered-down version of what they learned in college.​

That’s not to say that college is the end all be all and that online courses suck.​

No, that’s not what I’m getting at.​

I’m saying:

As you learn more about marketing and business, look for different resources to learn from!

Most of us are in the e-commerce space right?​

So we all see the gurus on Twitter, IG, and YT, spewing all their knowledge, which can be easy to just wholeheartedly believe.​

And while I don’t deny a lot of them are helpful, there are better alternatives.​

For instance…​

Gurus are the ones who introduced me to the world of digital marketing. And I’m forever grateful to them for that. But I found that not many of them were teaching HTML or SEO.​

So you know what I did?

I learned HTML in college and I learned SEO on Coursera.com. (Great website, def check it out.) I didn't just rely on gurus, college, or Coursera.

I found different resources for different learning areas. And that’s the great thing about the internet.​ If you can’t find one thing, look elsewhere.

Gurus aren’t the end-all be-all.​

Speaking of which…​

I teach and write for e-commerce businesses who want to sell through their email marketing.

If that's you, book a quick consultation call below:

https://www.nickhayesmedia.com/

Talk soon,

Nick